- The recommended aspect ratio is 9:16, 1:1, or 16:9. - Resolution options include 720 x 1280 px, 640 x 640 px, and 1280 x 720 px. - You can use MP4, MPEG, MOV, or AVI files in your ads. - Video duration should be between 5 and 16 seconds. - The video file size should be less than 500 MB.
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9:16
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In-Feed ads are TikTok's standard ad format, which allows you to embed your video ads to auto-play on your target audiences' 'For You Page'. These ads give the ability for users to like, comment, share, follow, and shoot videos within the same TikTok sound.May 3, 2021
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A video ad seen by a user as an item in the central viewing pane of a content feed (such as a news feed, newspaper articles, or other mobile apps), along with a minimum size. The creative is not necessarily styled like the page content.
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